Thursday, 24 March 2011

My Final Explanation For My Advert !

My advert is for the shoes vans. The ideologies attached to my advert are fashionable, vans shoes the advert appeals to my target audience because of the person who is advertising the product. The person that is advertising the product is the age of the target audience so I could look like the the advertiser. Referring to Maslow Hierarchy of needs my advert esteem appeals to self-actualization and self esteem. I chose self- esteem because if you wear those shoes you would likely be respected and be confident to wear them. The persuasive techniques I have used are that anchorage italic bold text which will make the audience buy my shoes because they would want to think that my shoes are something really wonderful and a good design and also I have shown my other persuasive technique is that I will show my character that it is confident to wear the shoes and shorts which is fashionable these days but girls do avoid wearing them these times. The representation that I’ve tried to create in my advert is that my character in my advert in like a fashionable way and it looks attractive and girls would not avoid wearing shorts with the shoes. The girl can dress any how because the shoes will sute with any type of clothes , for example sportish ,hip pop type of clothes.